The PR Company’s MD Nick Glaves will discuss effective copywriting at a seminar in October.
The interactive session is called Adaptive Copywriting and will look at tailoring your copy to different platforms, to maximise the impact of your writing.
Nick has 20 years’ experience in journalism and PR and has written for a host of national magazines and newspapers.
In his role with The PR Company and sister company Red Stag Media, Nick devises and implements multi-channel PR and marketing strategies. This involves writing copy for news releases, blogs, social media, newsletters, adverts and a range of other channels.
Nick said: “Writing compelling copy is a core skill of any marketer. But with a host of channels at your disposal, how do you ensure you’re communicating effectively over each one?
“Using practical examples of online and offline copy, this interactive seminar will demonstrate how to tailor your writing to different channels, helping you to get the most out of every word.”
The seminar will take place at the University of Hull on October 11th from 6pm.
It is being hosted by the Chartered Institute of Marketing (CIM).
For more information and to book your place, click here.